10 September 2005 edition
Journals and Magazines: A great amount of information is available from journal or newspaper articles. The specific product, industry, company or consumer group may have been written about. Below are indexes which cover industry information in journals, wires services or newspapers:
Provides in-depth coverage of business conditions, trends, corporate strategies and tactics, management techniques, competitive and product information, and a wide variety of other topics. ABI/INFORM Global includes informative indexing and substantive abstracts to articles from more than 1,000 leading business and management publications, including over 350 English-language titles from outside the U.S. Many of these journals are in the Libraries' collections. Presently only indexing and abstracts are available. Coverage is from 1971-present.
Directory information for over 10,000 public and private companies, newswire reports, investment reports from Investext, and journal articles are included in this database, with coverage from 1982-present. Contains citations, abstracts, and a great deal of full text and associated image files.
Comprehensive business database of scholarly journals and business periodicals. Indexes and abstracts more than 4,500 business titles with coverage from 1965; of these, 3,600+ with full text. Includes Datamonitor reports, Almanac of American Employers, and Economist Intelligence Unit materials.
This online service, located in Ohio, contains the full text of many business publications, among those from many other disciplines. From the Web site, one search form that might be of interest is the Industry & Market News one, which contains information about industry forecasts, trends, and the forces driving an industry. Journals such as AdWeek, Advertising Age, and Advertising Age's Business Marketing are indexed here.
I. Industry Information
A. General Information
Standard and Poor's Industry Surveys (HESB Reference (closed ref) HC 106.6 .S74)
Value Line Investment Survey (HESB Reference (closed ref) HG 4965 .V249)
Both sources present general, broad-based information about the industry, its trends, and leading companies within that industry.
Industry Reports allows you to view reports based on sectors and countries.
B. Statistical Information
Statistical Abstract of the United States (HESB Reference (closed ref) HA 202) http://www.census.gov/stat_abstract/
The basic source of "numbers" for the United States and some world information.
Predicasts Basebook (Hesburgh Library General Collection HA 214 .P73)
An index to statistics and predictions of various events. There are firm base year statistics with varying forecasts and citations to the source of the forecasts.
Statistical Reference Index (HESB Reference Dept Index Table J)
This indexes non-federal government produced statistics including industry association yearbooks and statistical compilations. A companion fiche collection is available in the Hesburgh Microtext collection.
C. Marketing Research
A password is required to use this; please see the BIC or Hesburgh Reference Dept. staff.
Both of these databases are maintained by the Department of Commerce in support of export trade. They may contain useful information.
II. Industry Outlook and Forecasting
Global Economic Prospects: Trade, Regionalism, and Development
Available through Stat-USA a web-based service of the US government. Please ask for password at BIC or Hesburgh Library
Predicasts Basebook (Hesburgh Library General Collection HA 214 .P73)
Predicasts Forecasts (Hesburgh Library General Collection HC 101 .P)
Predicasts F & S Index: United States (Hesburgh Library General Collection )
Predicasts F & S Index: Europe (Hesburgh Library General Collection )
Predicasts F & S Index: International (Hesburgh Library General Collection )
The above titles, while not current, either provided forecast figures and citations to their sources or index trade journals which supply such information. The F & S Indexes have subheadings dealing with regulation, marketing information, and other specific topics.
Standard and Poor's Industry Surveys (HESB Reference (closed ref) HC 106.6 .S74)
Use Market Insight for e-version
III. Competitors/Market Share
Market Share Reporter (HESB Reference (closed ref) HE 5415.122 Mr)
Use: Business and Company Resource Center using the "Advanced Search" to search the "Content Area" and " Rankings".
An annual publication which gives market share information. You may wish to update and verify this information with additional journal/newspaper sources.
Predicasts Basebook (Hesburgh Library General Collection HA 214 .P73)
IV. Product Information
A. General
(See Indexes and Statistical Reference Index above B. Production Statistics)
B. Production Statistics
Annual Survey of Manufacturers (HESB Reference HE 9724 .A)
http://www.census.gov/mcd/asmhome.html
Current Industrial Reports
http://www.census.gov/cir/www/alpha.html
Census of Manufactures (HESB Reference HA 201 1992 MC 92 I nos(P)
http://www.census.gov/econ/census02/guide/INDRPT31.HTM
Produced by the U.S. Bureau of the Census, these publications provide baseline
information as to number of establishments, production, shipments and other measures
of economic activity. Additional title cover Wholesale Trade, Construction, Mineral Industries,
Agriculture, Retail Trade, Selected Service Industries and Transportation.
These sectors of the economy correspond to 2-digit SIC codes classification.
The 1997 benchmark input output accounts of the United States.
http://www.bea.gov/bea/dn2/home/benchmark.htm
This title, published every 5 years, measures which minerals, products, and services
are consumed by other industries or processes and indicates which elements, materials,
and processes are consumed in the manufacturing or production of good or service.
Interim, less detailed tables are produced annually and published in Survey of Current Business.
V. Demographics
A. General
Census of Population & Housing (HESB Reference HA 210 1990 )
http://factfinder.census.gov/home/saff/main.html?_lang=en
Official source of all baseline population, housing, social and income characteristics.
Measured in years ending in "0", these statistics are supplemented by various surveys and
other measures between censuses.
The above provide less detailed information between censuses or at a specific geographic level such as Europe or by Zip Code within the United States.
B. Consumer Behavior or Opinions
These and other publications and journals may provide insight as to consumer behavior.
Polls such as these may indicate consumers’ opinions. Additional polling information may be
gained from the New York Times by searching "public opinion" in the New York Times Index
(HESB Reference Dept Index Table L.)
This series provides consumer information such as which TV shows various consumers watch or
which magazines a consumer of a particular product reads. Received as a gift from an
advertising firm in Chicago, the edition is old and is provided for experience rather than
current factual data.
Using Stat-USA find:
CBD: Commerce Business Daily Leads: Every US civilian government procurement activity of
$25,000 or more must be advertised through the Commerce Business Daily.
Frequently, these procurements have already been awarded (and, in fact, will show up as such) but, being major procurements, the primary contractor may need sub-contractors. CBD leads are identified by service detail codes.
VI. Distribution
Specific pricing information for distribution costs vary according to geography and city.
A phone call to a distributor is the best source of current pricing. These directories will
give you current contact information.
VII. Pricing
Most pricing information is derived directly from the company or through secondary sources like
journal or newspaper articles about the product or service. The indexes indicated above may
provide information.
VIII. Promotion
A. General
Again, most promotion information is derived directly from the company or through secondary sources like journal or newspaper articles about the product or service. The indexes indicated above may provide information.
B. Advertising
The above Standard Rate & Data Service titles will provide advertising rates/prices for
the various media. Contacts and demographics of circulation, estimated size of audience, etc.
are provided.
Created: 04/02/1996 | rev: 08/24/1996; 09/07/1997; 06/16/1998; 9/9/98, 9/20/99, 2/7/03
Created by: S. Hayes | rev: Pete| rev. S.Hayes 9/10/05
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